Public Relations

Luna PR provides comprehensive public relations and media relations services specifically designed for Web3, blockchain, cryptocurrency, and emerging technology companies. The agency delivers full-spectrum PR services that have established Luna PR as a leading voice in the blockchain and digital asset space.

Core Media Relations Services

Media Placements: With established relationships across tier-1 global media outlets, Luna PR secures high-impact coverage for clients in leading publications. The agency's deep connections in both crypto-native and mainstream media enable comprehensive media exposure across target audiences. Luna PR leverages its extensive media network to ensure maximum visibility and reach.

Press Release Distribution: Luna PR handles professional press release creation and distribution, leveraging its extensive media network to ensure maximum visibility and reach for client announcements and milestones. The agency's expertise in crafting compelling press materials combined with strong media relationships drives successful coverage placement.

Reputation Management: The agency provides ongoing reputation management services to protect and enhance clients' brand image in the fast-moving Web3 space. This includes monitoring media coverage, managing communications during sensitive periods, and maintaining positive brand perception. Luna PR's reputation management services also encompass crisis communications support.

Communications Strategy: Luna PR develops bespoke communications strategies through thorough research and analysis of each client's business objectives, values, and challenges. The agency invests significant time in understanding the intricacies of each client's business to craft tailored strategies that align with specific objectives and deliver measurable results.

Target Clients

Luna PR serves enterprises, governments, and startups across the Web3 ecosystem, from stealth-stage innovators to publicly listed enterprises. The agency has worked with over 750 clients including major names like Binance, Bitpanda, Cardano, TON, Ledger, and many others.

Engagement Model

The agency primarily operates on a retainer basis to ensure consistent and comprehensive support, though flexible engagement models are available to suit different business requirements. Each client is assigned a dedicated account director and manager leading a collective of specialists committed to their success.

Differentiators

Luna PR differentiates itself through its unique combination of deep Web3 expertise and corporate-level professionalism. The agency acts as an extension of clients' teams, fully dedicated and deeply aligned with their vision, mission, and long-term goals. This selective partnership approach allows Luna PR to give each client undivided focus and deliver exceptional results that exceed expectations.