Web3 Professional Training Courses

Third Academy delivers structured, professionally produced online courses designed to upskill marketing professionals, community managers, brand teams, and builders entering the Web3 ecosystem. Developed in partnership with Hype, a leading blockchain marketing and community management agency, courses are built by practitioners actively working in Web3 and are freely accessible 24/7.

Course Portfolio

Intro to Web3 Marketing 101 — A 6-week self-paced course for digital marketing professionals adapting their Web2 skills to the Web3 landscape. Covers Web3 marketing fundamentals, key channels and audiences, paid marketing, community building as a marketing strategy, token launch strategy, and how to build a Web3 marketing strategy from the ground up.

Web3 Community Management 101 — A 5-week course equipping professionals with the skills to manage and grow communities in the decentralised Web3 ecosystem. Covers community strategy, engagement, leadership, conflict resolution, and data analytics. Includes best practices for Discord and other Web3-native platforms.

Metaverse Foundations — An 8-week programme for brand professionals, marketers, and creators seeking to understand how to build a Metaverse-native brand or transition an existing Web2 brand to decentralised virtual environments. Covers Metaverse architecture, virtual identity, phygital economics, community engagement, and brand strategy for the Metaverse.

Delivery Format

All courses feature structured weekly curricula, live Q&A and AMA sessions with industry practitioners, Discord-based peer communities, and on-chain NFT certification upon completion. Mentors are active industry professionals from leading Web3 companies and agencies.

Target Audience

Courses are designed for professionals with existing expertise in marketing, community management, or brand strategy who want to apply those skills in Web3, as well as corporate teams and organisations seeking to onboard staff to Web3 workflows and strategies.