Figure Markets

Figure Markets is a decentralized financial platform founded in 2024 and headquartered in San Francisco, California. Built on the Provenance Blockchain, Figure Markets enables individuals and institutions to trade, borrow, earn yield, and access innovative tokenized financial assets in a single, regulated environment. The platform is a wholly owned subsidiary of Figure Technology Solutions, Inc. — itself the parent of Figure, America's #1 non-bank HELOC lender — and operates through multiple SEC-registered and FINRA-member subsidiaries.

Core Products

Figure Markets offers a range of blockchain-native financial products:

• Figure Exchange — A regulated Alternative Trading System (ATS) for trading cryptocurrencies (BTC, ETH, and more), HASH (the Provenance Blockchain native token), and Real World Assets. Powered by Figure Securities, Inc., an SEC-registered broker-dealer and FINRA member. Features include a professional pro-trade interface, limit/market/stop-limit orders, and MPC-based self-custody wallets.

• YLDS — The world's first SEC-registered yield-bearing stablecoin, issued by Figure Certificate Company. YLDS maintains a fixed $0.01 price, accrues interest daily (at SOFR minus 35 basis points), pays monthly, supports peer-to-peer transfers on Provenance Blockchain, and is available to both retail and institutional investors. As of March 2026, over $570M in reserves are maintained.

• Democratized Prime — An on-chain decentralized lending marketplace where lenders provide liquidity (cash or crypto) to borrowers who post crypto or real-world assets as collateral. Uses a Dutch auction mechanism to determine lending rates. Supports HELOC+ pools collateralized by S&P AAA-rated home equity loans.

• Onchain Public Equity Network (OPEN) — A blockchain-based public equity trading network allowing companies to list shares as native blockchain securities traded 24/7 on Figure's ATS. Supports self-custody trading without custodial brokers, cross-collateralization through DeFi, and direct stock lending economics via Democratized Prime.

Key Strengths

Figure Markets is differentiated by its deep regulatory standing (SEC, FINRA, SIPC) and its use of the Provenance Blockchain — a purpose-built institutional-grade blockchain with 75% market share in real-world asset tokenization. The platform eliminates traditional custodial intermediaries through MPC wallets and atomic on-chain settlement, providing 24/7 liquidity with institutional-quality yields. The company is backed by major financial institutions and has achieved AAA-rated HELOC securitizations led by Goldman Sachs, J.P. Morgan, Barclays, and Jefferies.

Notable Clients and Partners

Figure Markets has partnered with Janus Henderson (first $50M sale of a crypto-backed loan pool), achieved AAA ratings from S&P and Moody's, and is recognized by Forbes Fintech 50, Fast Company Most Innovative Companies (2024, 2025), and Investopedia Best HELOC 2025.

Why Choose Figure Markets

For companies and institutional participants, Figure Markets provides a compliant, blockchain-native infrastructure to issue, trade, borrow against, and earn yield on tokenized financial assets — from public equities to stablecoins to real-world credit — within a single regulated platform. The OPEN network in particular enables companies to list blockchain-native shares on a regulated ATS with 24/7 trading, cross-collateral DeFi capabilities, and direct access to a global investor base.