Crypto & NFT Growth Services

Service Overview

Lunar Strategy provides comprehensive growth services for cryptocurrency and NFT projects, combining go-to-market strategy, community building, social media marketing, and influencer campaigns. Since 2019, the agency has supported 250+ projects including Polkadot, ICP, Cardano, and OKX.

Core Service Components

Go-To-Market Strategy

Strategic Planning: Comprehensive GTM planning for project launches and market entry.

Positioning: Market positioning and competitive differentiation.

Launch Execution: Coordinated launch campaigns across channels.

Community Management

Discord Management: Building and managing Discord communities with engagement programs.

Telegram Management: Telegram community building and moderation.

Community Growth: Strategic initiatives to grow community size and quality.

Social Media Marketing

Platform Strategy: Strategic presence across Twitter, Instagram, and relevant platforms.

Content Creation: Social content production and scheduling.

Engagement Campaigns: Campaigns designed to drive interaction and growth.

Influencer Strategy

KOL Campaigns: Crypto influencer partnerships and campaign management.

Yap Strategy: Creator campaigns leveraging 600+ creator network.

Content Amplification: Influencer-driven content distribution.

PR & Narrative

Public Relations: Media outreach and press coverage.

Narrative Development: Strategic storytelling and market positioning.

Thought Leadership: Executive positioning and interview placement.

Target Clients

• Layer 1 and Layer 2 protocols
• DeFi platforms seeking growth
• NFT projects and collections
• Token launches building community
• Crypto exchanges and platforms
• Web3 infrastructure projects

Agency Differentiators

250+ Projects: Extensive track record across crypto verticals.

600+ Creator Network: Scale for large influencer campaigns.

30+ Team: Depth for comprehensive service delivery.

Since 2019: Established experience across market cycles.